Kono Koi Buzz-rimasu ka?

Natsuo and Ichiya are university students struggling financially while managing an I-tube channel together. Natsuo, the more upbeat and creative one, is focused on increasing their video views, while Ichiya handles editing with a more reserved and critical attitude. To cut costs, they move in together and film a video of their new apartment. The video unexpectedly gains attention, with viewers commenting that they look like a couple. Natsuo sees potential in the idea and persuades Ichiya to play along by pretending to be a couple. As they continue with the act, the line between performance and reality begins to blur.